Advertising & Marketing

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Comment by Rob on October 3, 2008 at 11:45am

Forgot to ask too, when will the Saturn.com site be updated with the 2009 model information?

Comment by Rob on October 2, 2008 at 3:29pm

Group has been kind of quiet. Love the shorter spots I've seen. Hope to see more of them all OVER the TV and cable signals.

Comment by Rob on September 5, 2008 at 8:53am

Hey all,

Hope things are going well with the new model year launch.

As a visitor to Saturnfans.com and to Saturn.com, I love Charlie's flashback Friday entries. Looking at today's entry, I ran across a section of the old Saturn site that I would love to see on the ImSaturn site, a FAQ or section about care and maintenance. I visit this site far more than Saturn.com owner's section. Heck, I always have to request my username/password whenever I do since I don't frequent that part very often.

Comment by Rob on August 7, 2008 at 9:20am

Hey Kids.

Saw LOTS of Saturn advertising on Project Runway last night, very cool! Like the Astra commercial with the play on the pinball launcher. Unfortunately, wonder if that plays into the current mindset of being underpowered, but the mpg rating is a good balance.

My only question is, why doesn't Saturn this extensive type of advertising say on the Today Show, other morning and evening news casts and some of the more popular shows?

I think the original target market for Saturns is still there, however, if you look at the membership of ImSaturn and those buying the vehicles, the market has changed quite a bit.

Just my $.02...

Comment by Matt on June 29, 2008 at 1:52pm

Hey guys, I just started a group that has photo competitions of your Saturn. Take a look, thanks.

http://imsaturn.com/group/customsaturns

Comment by RedLineVUE on May 15, 2008 at 1:13pm

Please, as a member of this group, it is important to us, and I suspect even Saturn, to know your opinions about Saturn advertising.

We have way too many lurkers on here!

So alright meow, start talking, let's drum up some more members, lets get this group rolling.

We really need to hear from you, our group members, about your opinions on Saturn's advertising.

Please, please, click on a link, watch the ads, and share your opinions, even if it's just a few words, your opinions are important, not just to help create an interesting discussion, but it also helps us get more attention and visibility as a group, which helps the group and discussions to grow. Come tell us what your favorite ads are, or reply to one of the discussions, write on the wall. We don't care, just help by talking with us.

Is there a particular commercial you are looking for?

A particular song from a tv spot you want to know the name of?

Let us know, write on the wall if you want, and we'll try to answer your questions.

We've got a heck of allot more ads, well over a hundred, and I'm sure Saturn Team themselves could even chip in a few we don't have, but we're holding off on adding anymore to the discussion group in any rapid order, in hopes of seeing this group come alive. Once the group gets going we will begin unleash the horde we have accumulated.